248 pages
Published 2013
Publisher Palgrave Macmillan


Interesting and beneficial for multiple audiences: business, academic, student and general audiences


You can find your own copy for example from:

Palgrave Macmillan

Now available also as a softcover with £14.99 Palgrave Macmillan


Customer reviews:

Review by Terri L. Griffith
Review by Fahri Yetim



Vint Cerf
Henry Chesbrough
Douglas Engelbart
Judy Estrin
Caterina Fake
BJ Fogg
Hector Garcia-Molina
Mark Granovetter
Reid Hoffman
John Lilly
Mårten Mickos
Ted Nelson
Tim O’Reilly
Paul Saffo
Neal Sample
AnnaLee Saxenian
Ben Shneiderman
Jimmy Wales
Bebo White
Terry Winograd

Oulu Advanced Research on Service and Information Systems (OASIS)

Increased interactivity through modern ICT has opened up opportunities for influencing user behaviours. For instance, fostering healthier lifestyles through the web or mobile applications has become one of the most prominent areas for healthcare improvement. Other applications include greener energy behaviour or stronger passwords for security. We study persuasive systems design: Computerized software or information systems designed to shape behaviours without using coercion or deception.

The OASIS research group studies information systems and service innovation. It focuses on how information systems and services can best serve people and organizations to perform personal, knowledge work and other important activities. Research is in most cases carried out by constructing new concepts and technology and then experimenting with it. We emphasize investigating both the usefulness and the ease of use of such systems and services in parallel.